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Viral videos – an untapped resource? – By David Newman

July 22nd, 2011 – 10:00 am

The importance of social media platforms has been emphasised by Quest PR in a number of previous blog posts. Now we’re going to examine the role of viral videos – videos which are shared peer to peer, generating huge buzz and free publicity across the web, and which can be posted on YouTube, Facebook and [...]

How the food and drink industry is cooking up a video storm

May 13th, 2011 – 2:39 pm

The food and drink industry is the UK’s biggest manufacturing sub-sector, representing over 15 per cent of the industry’s turnover and employment. Research from the Food and Drink Federation highlights that over 1,500 new products are introduced each quarter –  presenting a wealth of opportunities for companies to whet their target audiences’ appetites  via marketing, [...]

Why video is the future

April 1st, 2011 – 8:42 am

With 80 per cent of net users worldwide watching online video, the average person spending 15 minutes a day on YouTube – and 50 per cent of us buying products and services online, the power of video is unprecedented.  Harnessing the wealth of potential for video to celebrate special events engage with prospects before we [...]

How to get your internal PR right – guest post by Clive Wilson, Primeast Deputy Chairman

March 3rd, 2011 – 1:10 pm
Tagged as: Blogs,Social Media

Which floor are you on when it comes to employee engagement – the basement or the top floor? As we emerge – albeit at a snail’s pace – though the upturn, the importance of ensuring your internal PR is as successful, inspiring and effective as your external marketing, PR and social media campaigns can’t be [...]

How to boost your online profile to increase your sales

February 28th, 2011 – 4:42 pm

Do you want to leverage your online profile? Do you want to grow your existing business using the Internet but you’re not sure where to start? Do you want to raise the ranking of your website? Online Catalyst’s Joanne Ernst shares some tips with media training and vlogging expert Sharon Cain of Quest PR . [...]

How to maximise video to showcase your special events

February 21st, 2011 – 10:30 am

As more of our fantastic Quest PR clients harness the power of video by attending our ‘How To’ video blogging courses or commission us to produce their vlogs, here’s another example of how video can boost your traditional PR. This vlog celebrates the sparkling expansion of bespoke diamond specialist Stoners and compliments our traditional and [...]

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