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How to get value from your PR

January 18th, 2011 – 12:02 pm

With traditional and digital PR being more critical than ever in how your business and reputation is regarded by your clients, prospects, employees, partners – now is the perfect time to review if your campaigns are adding real value and reaching the right audiences. Integrating or ‘fusing’ your marketing, PR and social media activities and [...]

How to film and package your events for video blogs

December 17th, 2010 – 4:45 pm

It’s been an exciting week at Quest PR with new business wins, social media  seminars and a high-profile client event featuring Rick Parry, the former chief executive of Liverpool FC and the Premier League and Ian Smith legal director of the Professional Cricketers’ Association and leading UK sports lawyer Richard Cramer. With more businesses realising [...]

How to grow your business with video blogs

November 30th, 2010 – 3:34 pm

Online video is HOT – and that’s official! As an increasing number of companies benefit from the power of YouTube to showcase their expertise and personality, Quest PR MD Sharon Cain has been taking advantage of the magical winter wonderland for fantastic video backgrounds. Find out below some top tips from Sharon, who runs social [...]

Toasting sparkling business awards success

November 19th, 2010 – 4:50 pm

Top team: Quest PR celebrates Sharon’s finalist accolade. The profile of some of our region’s fantastic businesses have been catapulted further into the spotlight after last night’s 20th York Press Business Awards held at York Racecourse. Quest PR MD Sharon Cain was a finalist in the Women In Enterprise category along with Louise Smith of [...]

Which top tweets are grabbing media attention?

November 15th, 2010 – 11:11 am

The region’s high-profile Yorkshire Business Insider magazine, known on Twitter as insideryorks, put the spotlight on the opportunities and risks of social media this month. Journalist Richard Abbott covered hot issues along which included the importance of setting up a crisis plan (Quest’s recommended read by social media guru Jon Buscall). Insider’s article provided a [...]

Does your PR agency guarantee you coverage in your target media?

October 27th, 2010 – 11:18 am

The great PR debate about what clients actually get for their PR spend continues to rage – particularly in today’s tough economic climate where, more than ever – every penny understandably counts. When we are commissioned by our clients for business to business or business to consumer campaigns or projects we agree their target media, [...]

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