How to maximise opportunities for media interviews – guest post by Mickie Kennedy, founder of eReleases
They’re proud to be opinionated, they aren’t constrained by the politics of the newsroom or by journalistic creeds, and there are millions of them with more popping up every day – they are bloggers, and reporters are increasingly seeking them out as sources on every topic imaginable. If you’re a PR pro and you don’t [...]
