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Steps to success

December 13th, 2007 – 11:00 am
Tagged as: PR

Circulation up, sales up and profits up: few media organisations can lay claim to such laudable statistics. One that can, is a personal favourite of mine: The Economist. Roy Greenslade’s blog, carried a piece last week on his thoughts on the success of the weekly newspaper (as it refers to itself). He attributed it to [...]