A resounding YES was the consensus from Yorkshire’s PR and marketing agencies who got round the table to air their views on Social Media and the risks and rewards from a PR perspective.

Which blogs do you most look forward to reading – and why? This post is dedicated to ‘The Fab Four’ – my favourite bloggers and social media experts. They are constantly upbeat and positive, share a wealth of wonderful ‘learns’ and information on SM – have vibrant personalities and are fun web-partners. Follow and enjoy! [...]

In my previous post I described how Celtic Castles had created ‘The Castle Man’ brand on our website to promote expert knowledge.  We then launched ‘The Castle Man’ on Twitter following the great website response. We created a Twitter background to compliment our branding, followed a few people we knew – and we waited to [...]

As the debate over the hard line benefits of investing in social media continues to rage, the Quest blog is launching a series of case studies to highlight the wealth of powerful success stories from businesses who are harnessing the power of social media. The first of our guest posts is from Roger Masterson @The_Castle_Man [...]