Don’t be a virtual recluse – Why face-to-face meetings still ‘seal the deal’
I was doing some bedtime reading a few days ago which summarised one of the ironies of this increasingly digital age.
Is your ‘digital dash’ a scattergun blast or a strategic masterstroke?
Remember that old joke about laying all the economists in the world end-to-end and them still not reaching a conclusion? I often think you could say the same about too many PR practitioners, especially when it comes to defining, and keeping in mind, what exactly our roles are supposed to achieve.
For the record, about the [...]