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Archive for October, 2008

Celebrating Yorkshire’s top PR and advertising companies

October 30th, 2008 – 10:36 am

 
How uplifting it is to read positive success stories in the Yorkshire Post’s special supplement recognising the achievements of the region’s vibrant PR and advertising companies.
Our client ICM Creative Communications is showing above average growth in an industry in which fees increased on average at 9.8 in 2008 compared with an 8.5 hike in 2007. Quest PR, […]

Jumping on the media bandwagon

October 29th, 2008 – 2:55 pm

So the two latest casualties of the trial by media culture we have are Jonathan Ross and Russell Brand. Depending on your take on the issue it’s likely you care little or not at all for the welfare of these highly-paid media stars but that misses the point.
Many commentators (nods to Borkowski and Will Sturgeon) […]

Kerry Katona, Max Clifford and PR client relationships

October 24th, 2008 – 1:51 pm

Wednesday’s This Morning appearance by former Atomic Kitten-cum ubiquitous reality star Kerry Katona left many people concerned for her health and state of mind. Watching the clip on Youtube raises serious doubts about whether she should even have appeared - indeed my posting of it on Facebook lead to a slew of comments, many sympathetic to […]

Thinking of a PR Placement?

October 23rd, 2008 – 2:27 pm

 
Earlier this week I had the opportunity to speak to second-year PR students at Leeds Metropolitan University about getting the most from their placement year in industry.
The students raised a number of interesting issues - from checking up on potential recruits on Facebook to what kind of clients different agencies worked with.
So, for any PR […]

Using PR to fundraise

October 17th, 2008 – 2:20 pm

 
Sometimes you come across a story that is truly inspirational.
When ordinary people tackle extraordinary challenges you can’t help but feel a sense of admiration, and our recent work with retired Harrogate fireman Tim Ralph underlines that impression.
Tim decided to climb the seven continental summits (the highest mountains on each continent) after reading a book on […]

PR battle for regional TV coverage intensifies

October 2nd, 2008 – 12:24 pm
Tagged as: Uncategorized

The news that that our regional ITV news coverage could be further eroded due to a shortage of advertising prompts fears of quality of output being compromised - particularly as it was not that long ago that a television news team in our region underwent the trauma of re-applying for their own positions and cutting jobs. As a former regional TV journalist with organisations including the BBC TV news in Manchester and  HTV, the announcement […]