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Archive for March, 2008

Heathrow’s reputation in tailspin

March 31st, 2008 – 3:59 pm
Tagged as: David Child, PR

The weekend’s media has been crammed with reports on Terminal 5’s atrocious start. Borkowski eloquently dissects BA’s immediate reaction  - which for the most part I agree with, save that I would have liked a more open and honest answer straight away rather than fudging along for over 24 hours.
However, a couple of things have […]

Screw it - let’s do it in CO2 friendly fashion

March 25th, 2008 – 2:46 pm
Tagged as: PR

It’s brilliant to read how, moving into his 4th decade of being a serial entrepreneur, Richard Branson’s new life goal is to reduce carbon emissions. Drawing inspiration from champions such as Al Gore, Jonathan Porritt and Tim Flannery, Virgin has pledged to leave no stone unturned to seek our ways of […]

“I’d like to read a prepared statement”

March 18th, 2008 – 4:52 pm
Tagged as: Media Training, PR

Yesterday, Heather Mills decided to face the media scrum on the steps of the high court without so much as a post it note of prepared content. The image of her sister whispering useful points like ‘don’t forget you’re appealing’ in Mills’ ear live on national television and her apparent inability to remember just how […]

Tackling the media scrum

March 17th, 2008 – 5:47 pm

 
Today has been one of the busiest news days for quite some time. The ongoing situation with Shannon Matthews has jostled with the Mills McCartney divorce, the worsening global credit crunch as well as political troubles in Tibet.
The Quest team has been involved fully in the media scrum ensuring national and international coverage for one […]

Bad reviews and old news

March 11th, 2008 – 5:16 pm

Negative coverage for any company is rarely a pleasant experience and can have all kinds of ramifications if you attempt a cover up. But what options do you have when negative coverage does appear?
In the past week we’ve responded to a potentially negative story for one of our clients, and yesterday a Belfast court […]

Plugging the gap left by the local gossip

March 7th, 2008 – 9:37 am

Having spent a delightful weekend in Paris, it gave me the opportunity to catch up on reading (tip: Small Island by Andrea Levy). Devouring this week’s Media Guardian highlighted several interesting articles - two covered the rise (and rise) in importance of PR versus advertising, which Richard Bailey has written about, and the falling circulations […]