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	<title>Comments on: 10 Brand New Twitter Mistakes – guest post by Mark Mapstone, Creative Director of MediaSnackers</title>
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	<link>http://questprblog.com/809/10-brand-new-twitter-mistakes-%e2%80%93-guest-post-by-mark-mapstone-creative-director-of-mediasnackers/</link>
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		<title>By: Roger Masterson - The Castle Man</title>
		<link>http://questprblog.com/809/10-brand-new-twitter-mistakes-%e2%80%93-guest-post-by-mark-mapstone-creative-director-of-mediasnackers/comment-page-1/#comment-10826</link>
		<dc:creator>Roger Masterson - The Castle Man</dc:creator>
		<pubDate>Thu, 22 Jul 2010 08:58:10 +0000</pubDate>
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		<description>Jon, I would go one further and create a brand with a face, this increases response rates and also builds expertise for your website and direct contact for customers.

Twitter is about sharing expertise and allowing others to become confident with what you are offering and don&#039;t be afraid to create opportunities for customers to feedback.</description>
		<content:encoded><![CDATA[<p>Jon, I would go one further and create a brand with a face, this increases response rates and also builds expertise for your website and direct contact for customers.</p>
<p>Twitter is about sharing expertise and allowing others to become confident with what you are offering and don&#8217;t be afraid to create opportunities for customers to feedback.</p>
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		<title>By: Jon Buscall</title>
		<link>http://questprblog.com/809/10-brand-new-twitter-mistakes-%e2%80%93-guest-post-by-mark-mapstone-creative-director-of-mediasnackers/comment-page-1/#comment-10815</link>
		<dc:creator>Jon Buscall</dc:creator>
		<pubDate>Wed, 21 Jul 2010 13:25:14 +0000</pubDate>
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		<description>Some excellent tips here, Mark. I&#039;d also add &quot;use a company gravatar that includes a face&quot;. It&#039;s important to have personality rather than tweet from the company logo with no personality attached. Split the image into to show that &quot;Jo works for Big Company&quot; and use a handle like @BigCompany_Joe

Too many corporates lose that personal feel Twitter should have.</description>
		<content:encoded><![CDATA[<p>Some excellent tips here, Mark. I&#8217;d also add &#8220;use a company gravatar that includes a face&#8221;. It&#8217;s important to have personality rather than tweet from the company logo with no personality attached. Split the image into to show that &#8220;Jo works for Big Company&#8221; and use a handle like @BigCompany_Joe</p>
<p>Too many corporates lose that personal feel Twitter should have.</p>
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