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Can you say ‘no comment’ in a crisis?

August 8th, 2008 – 4:25 pm

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One reason we love Google Analytics is that you can quickly identify who is seeking out what services on your website and blog. My recent Max Mosley post attracted visitors intrigued to learn more about orgies (one even examining several pages – now that’s total dedication to a cause!)

The recent crisis communications post continues to draw visitors’ attention through search engines. One in particular asked the question ‘Can you say ‘no comment’ in a crisis?’ – which prompted me to compile this post.

As our tips on crisis communications highlighted saying ‘no comment’ in a crisis is the worst possible solution. Although the reader didn’t stay on the blog long, they hopefully picked up on our tips.

This person would undoubtedly benefit from media training facilitated by seasoned practitioners and former journalists which enables interviewees to handle the toughest of interviews.

Another intriguing search term was ‘good public relations for drugs’ – I’ll leave you to ruminate on how you would deliver that PR campaign!

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